“I beg your garden” is our typically humorous take on a contemporary concept for Ted Baker’s latest concessions. Never one to stick to the norm or follow the trends, Ted Baker's Store Design team are leading the way with a contemporary, premium shop-fit filled with unexpected details, joyous moments, and a bold new look. Inspired by our humble beginnings in 1988 as “the original shirt maker”, along with our strong floral design history and our witty take on ‘the everyday’, we have developed a conceptual, fresh take on a botanical theme. We have extracted a perennial floral motif via our playful-yet-elegant take on the classic magnolia, which through its associations with longevity and beauty, we feel perfectly reflects the brand’s history and whimsical DNA.
